27 years Of Making Clients More Money

“We work with ambitious owner-managers who want to grow a profitable lifestyle business”

Alex Whitbread – CEO

Do You Want To Fast-Track Your Financial Future?

Then, you should check out ‘BOSS’.

BOSS (Business One Stop Shop) is our innovative new product suite, combining mentoring, coaching and consultancy with traditional accounting services and tailored tax planning, to make sure you’re part of the 5% of businesses that are ultimately successful.

Pick and mix from our range of expert services to reach your personal and business goals.

DOWNLOAD THE BOSS GUIDE & PRICING LIST you’ll also get free access to our latest blog series, that’s specifically aimed at adding value to owner managers and their businesses.

Our Ethos

Accountant’s by trade, of course we make sure you claim the tax reliefs you’re entitled to and all your deadlines are met. But, we go much further than that.

We want our clients to live the dream, of building a great business that’s financially rewarding, whilst still allowing for that special work/life balance.

That’s why we also partner with experts in the fields of mentoring, coaching, consulting, tax planning and financial advice. Together, we offer invaluable advice in the pivotal areas that will ultimately determine whether or not a business (and in turn it’s owners) are successful.

What we do

Ever since we formed in 1989, our hallmark has been efficiency and reliability, ensuring that our clients accounting and taxation requirements have been met with the minimum of fuss. And of course, these responsibilities continue to form the foundations of the service we provide.

But, the advent of cloud-based solutions and the exponential developments in technology we seemingly witness on a daily basis, allow us to do so much more now.

Virtual Finance Director

For a start, cloud software has caused a natural shift in the accountant’s role for the small business, creating the Virtual Financial Director. Gone are the days of finding out how your business performed six months after the year end.

Typically, we produce quarterly management accounts at the same time as filing clients VAT returns. This real time financial insight allows businesses to continuously monitor their targets, budget and plan in a way they have never previously been able to.

Bespoke Client Specific Tax Planning & Financial Advice

The cloud software development also makes pre year-end tax planning and financial investment a far more viable option than it used to be, when it was deemed to be restricted to large corporations and the super-wealthy.

That’s why we work closely with industry leading experts in both of these areas to make our clients profits work for them in the short, medium and long term.

Mentoring, Coaching and Consulting

“Hugh breakthrough technologies are all bumping into each other. Smartphones, cloud computing, voice recognition, social influence, collaborative workspace, tablet PCs, cheap travel, resource capacity sharing, free video conferencing…” Daniel Priestley

The breakthroughs that Daniel describes in one of our favourite books ‘Entrepreneur Revolution’ give anyone with an idea the chance to build a successful small business that can create an enviable lifestyle for its owners.
Of course, it’s not that straightforward, but it’s a real opportunity for those people with the right mindset – and they are the kind of people that we love to work with.

That’s why we also partner with mentoring, coaching and consulting experts to complement the other services we offer and help our clients achieve their dreams.

Your Key Advisers


Alex Whitbread

In the last 20 years, Alex has assisted over 500 clients across multiple industries, making them more money and saving them tax.

A graduate of the University of Exeter, he is also a fellow of the Institute of Financial Accountants, and a founding member of the Federation of Tax Advisers.

In his spare time, Alex enjoys long walks with his wife Sam, daughters Connie and Belle and their Labrador Rocco.

You’ll often find him enjoying a day out with his close friends at the races too.

screen-shot-2016-09-19-at-22-48-32Peter Rayney

Peter Rayney is an industry expert, who operates as an independent tax consultant. He is a two-time winner of Taxation Magazine’s prestigious ‘Writer Of The Year’ award.

Peter is also the author of the small business accountant’s bible ‘Tax Planning for Family and Owner-Managed Companies’.

Much of Peter’s downtime is spent watching West Ham, where he’s been a season ticket holder and one of their biggest fans for as long as he can remember.

screen-shot-2016-09-19-at-22-54-21Andy Wood

Andy is a vastly experienced Chartered Tax Adviser who previously worked at Grant Thornton, PricewaterhouseCoopers and Ernst & Young, before deciding to strike out on his own.

He regularly advises entrepreneurs, high net worth individuals, sports professionals, entertainment stars and their families on a wide range of tax matters.

Andy is a member of the Association of Tax Technicians (ATT), Chartered Institute of Tax and the Society of Trust and Estate Practitioners (STEP). He also holds the Advanced Financial Planning Certificate.

darylDaryl Woodhouse

Luckily for those SMEs fortunate enough to work with Daryl, he left the banking sector behind and founded Advantage Business Partnerships, where he has put together a team of expert business mentors, coaches and consultants.

At Alexander Michael, we are proud to work with Daryl and his team of professionals who support our clients in getting what they want faster and easier than they would without them.


Professional, helpful and fun to work with… what else do you need from your accountants?

Nick Barfoot - Managing DirectorVERDE RECREO LTD.

Clear and pragmatic advice, with friendly approach.

Helen Craik - DirectorTIGHBUIE LTD.

Nearly 3 years ago, Alexander Michael helped us set up our company. We have never regretted choosing them. Always willing to help and 100% trustworthy.

Ulrike Port - Managing DirectorUK DEUTSCHLAND TRADING LTD.

I have been using Alexander Michael since December 2007. In this time I have found them to be very professional, reliable and extremely helpful. Nothing is ever a problem and they always get back to you promptly.


Alexander Michael make accounting for our company easy. They take the hassle and stress out of accounting for us. We know that our accounts, payroll and self assessment are taken care of in an efficient, friendly and professional manner, saving us valuable time.

Gemma Peters & Luissa Galloso - DirectorsURBAN DANCE COMPANY LTD.

I often recommend Alexander Michael to friends and colleagues – it has always been a pleasure to work with them.

Tony Bolton - DirectorBLUE MAN LTD.


We don’t have any specific roles available at present, but we’re always on the lookout for talented people.

If you’d love to work with Alexander Michael, please forward your CV to us for review and we’ll place it on file.

Contact Us

Let’s Talk
Tel: 01344 627078

Contact Us

Alexander Michael

5-7 High Street




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